Practice Management

Articles

If you were an early adopter of dental savings plans, the opportunity to capture an
untapped fee for service market was exciting.

How to grow your practice with wine, cheese and a dental savings plan

As a tool for marketing, email is an easy and cost effective way to keep in touch with
dental patients. Many practices collect this information when a patient comes in for his or
her first visit.

5 reasons to collect patient email addresses

With more than 20 years in the dental publishing industry, Kevin Henry has guided the leading publications in the industry, including serving as the former group editorial director for 

. He now works as the co-founder for IgniteDA, a community designed to empower, enlighten, and educate dental assistants, and as director of marketing for Fortune Management, a coaching community dedicated to help dentists and teams have extraordinary practices and lives. He can be reached at kevinhenry@fortunemgmt.com.

Sticky situations: How to ask for referrals without sounding like a salesperson

Laura Dorr is the former executive editor of DPR's Modern Dental Network and a regular contributing author.

Rugby players are a carousing type who appreciate a good time, and one beer company is making it even easier for several players to enjoy the revelry.

Rugby players get teeth replaced with bottle openers

 So you want to use social media marketing to capture new patients, but aren't sure how to do it. Our guide isolates five methods to achieve this goal.

5 social media marketing strategies for dental practices

 We compiled the top five website problems that keep new patients away from your dental practice.

Are you wondering why patients can't find your dental practice online?

Susanne Kimball is Senior Marketing Advisor for Jameson, an international dental management and marketing firm. Susanne creates customized and effective marketing solutions for dental practices and she coaches dentists and teams to assure the most success possible from their marketing investments. For more information on Susanne and Jameson’s marketing services, visit www.JamesonManagement.com or call (877) 369-5558.

Great Expectations: Does your website pass the “test”?

 When you think about it, the process of creating a restoration is sort of a miracle. The fact that a piece of human anatomy can be replicated quickly and at reasonable expense is nothing short of astounding.

What Dentists Want Labs to Know

Naomi Cooper is President of Minoa Marketing and CEO and co-founder of Doctor Distillery, which is now part of Genly. Naomi is a respected dental marketing executive, strategist, consultant, author, speaker and industry opinion leader. With over 16 years in the dental industry, she has helped leading companies across the dental industry consistently create tangible results for their marketing efforts aimed at the dental professional. Naomi also blogs regularly at www.minoamarketing.com. For more information about Doctor Distillery, email naomi@doctordistillery.com or visit www.doctordistillery.com. 

 We’ve all experienced the most modern of exercises in frustration: Trying to pull up a website that has not been optimized for the mobile experience from a smartphone.