Practice Management

Dr. Roger P. Levin is the CEO of Levin Group, a leading dental management consulting firm. Founded in 1985, Levin Group has worked with over 30,000 dental practices. Dr. Levin is one of the most sought-after speakers in dentistry and is a leading authority on dental practice success and sustainable growth. Through extensive research and cutting-edge innovation, Dr. Levin is a recognized expert on propelling practices into the top 10 percent. He has authored 65 books and over 4,000 articles on dental practice management and marketing. He has been featured in the Wall Street Journal, New York Times, and Time magazine and is the creator of the Levin Group Tip of the Day, which has over 30,000 subscribers. To contact Dr. Levin, visit www.levingroup.com or email rlevin@levingroup.com. 

Articles

Your patients want to talk to about you, but are you giving them chance to do it?

4 tricks to increase patient referrals

The new episodes are a part of the Perfecting Your Practice series.

BHG releases 6 new podcast episodes

Dr. Lou Shuman is the CEO of Cellerant Consulting Group, dentistry’s leading corporate incubator and accelerator; a venturer-in-residence at Harvard’s i-Lab; the chairman of the technology advisory board at WEO Media; a long-time contributor to Dental Products Report; and the founder and creator of the Cellerant Best of Class Technology Awards.

Ian McNickle leads WEO Media’s sales, marketing, consulting, and business development teams (

). He brings more than 20 years’ combined experience in technology, business development, sales, marketing, and operations. He lectures extensively throughout North America on all aspects of dental marketing and practice growth at dental conferences, study clubs, and continuing education events. In 2019, Ian published his first book, 

Mastering Practice Growth: The Definitive Guide for Growing Your Dental Practice or Dental Group

. In addition, he writes articles on a wide range of marketing and growth-related topics for publications such as 

Dental Economics, The Progressive Dentist

Dr. Lou Shuman and Ian McNickle, MBA, discuss the ins and outs of optimizing your online marketing results.  

Which is better:  SEO or PPC?

Dr. Anthony Vocaturo in Colts Neck, NJ is a national recognized cosmetic dentist. Accredited by the American Academy of Cosmetic Dentistry, Dr. Vocaturo is also a fellow in both the Academy of Comprehensive Esthetics and the International Academy of Dental-Facial Esthetics, as well as a board certified member of the American Society for Dental Aesthetics. He is one of only a handful of dentists worldwide to hold all four recognitions. He is regularly selected as one of the top dentists in the United States. Dr. Vocaturo specializes in celebrities and media personalities as well as others for whom image is vital to their success.

Making the most of your dental website

Kim Miranda is director of marketing for Brighter Inc. 

Utilizing your insurance carrier provider directories can prove to be a powerful tool. 

Are you overlooking your most valuable practice management asset?

Adam Smith got his start in the dental industry working for a company called Dental Intel. He was their first data analyst and worked with hundreds of dentists in his time there. He loved analyzing and problem solving with the dentists he was able to interact with. He bought into Oxford Dental Care and parted ways with Dental Intel, although Oxford Dental Care still uses them. 

Marketing a dental practice won't always be successful - Dr. Jill Sonner shares how one big failure helped to create success later on.

How to fail (and succeed) at marketing

Naomi Cooper is President of Minoa Marketing and CEO and co-founder of Doctor Distillery, which is now part of Genly. Naomi is a respected dental marketing executive, strategist, consultant, author, speaker and industry opinion leader. With over 16 years in the dental industry, she has helped leading companies across the dental industry consistently create tangible results for their marketing efforts aimed at the dental professional. Naomi also blogs regularly at www.minoamarketing.com. For more information about Doctor Distillery, email naomi@doctordistillery.com or visit www.doctordistillery.com. 

Nearly every dentist today has some sort of online presence, so what can you do to set your practice apart?

5 ways to outsmart your competition online

Dr. Paul Etchison is a practicing dentist in New Lenox, IL. He is also the founder of the Dental Practice Heroes Podcast, a published author and a national speaker. He resides in Frankfort, IL, with his wife and two daughters.  Dr. Etchison was born in the city of Joliet, IL. He graduated from the University of Illinois Urbana-Champaign with a Bachelor of Science and a minor in chemistry. Dr. Etchison then attended the University of Illinois College Of Dentistry where he was awarded his Doctor of Dental Surgery Degree, along with a Bachelor of Science in dentistry. In 2013 he was awarded fellowship into the International Congress of Oral Implantologists. In 2015 he was awarded fellowship into the Academy of General Dentistry. He is an active board member for the Chicago Chapter of the AGD.

Building trust and relationships will keep patients coming back to your practice. 

Why small talk makes a big difference to patients

The package is designed to help dentists explore the potential use of cosmetic dental treatment simulations in their practices.

PreVu Software debuts new Starter package for cosmetic dental imaging

When it comes to losing patients, don't wait, reactivate!