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Experienced dental marketers introduce service designed to be a complimentary or combined service with The Virtual Dental Team dental product focus group platform.
The founders of The Virtual Dental Team (VDT) have now introduced PitchIt DDS, an investor presentation creation service specifically for dental start-up companies as well as existing healthcare and technology companies planning to enter the oral-care market.
Veteran dental marketing experts Mark Ross and Michael Ventriello joined forces in 2023 to launch dentistry’s first virtual focus group platform, The VDT, which provides immediate, qualitative feedback on dental product messaging. Now the 2 have launched PitchIt DDS, which is designed to be a complimentary or combined service with VDT.
Ross is the owner and founder of Ross Communications, a leading brand development and marketing agency, while Ventriello is the owner and founder of the PR-forward dental marketing agency Ventriello Communications.
PitchIt DDS looks to take advantage of the combined 50 years dental product and company launch experience and insights that the pair has to apply to each pitch deck they create on behalf of dental industry founders and start-up groups.
“Dentistry is entering an exciting era of innovation and investment,” Ross says in a press release this week announcing the launch of PitchIt DDS. “However, because there are so many new companies vying for investor funding, it’s more critical than ever for a dental start-up to make a compelling pitch that will stand out from a crowded field and in turn, persuade angel investors, private equity firms and venture capital firms alike to provide the funding needed to propel next level growth.”
Additionally, the PitchIt DDS presentation creation service can be used for the following applications:
“Mark and I have seen many investor presentations during private fundraising dinners and public ‘Shark Tank’ events where the fund-seeking company’s technology may have had a tremendous potential for improving workflows and patient care, but the pitch fell flat due to a variety of weaknesses in research, branding, messaging, design, and delivery,” comments Ventriello. “Although heavily invested in R&D, many dental start-ups fumble when it comes to making the clear, concise, and compelling pitch needed to achieve their fundraising goals. A dynamic investor presentation from PitchIt DDS can help avoid that scenario.”
Widely regarded as the “Dental Product Launch Expert,” Ventriello is an award-winning copywriter experienced in developing strategic marketing communications and public relations programs for game-changing dental products, services, and companies. He is also a published author. For additional information on Ventriello Communications, visit www.Ventriello.com.
Ross Communications is a leading brand development and marketing agency with more than 30 years of experience in developing successful branding and marketing campaigns for some of the dental industry’s most innovative companies.
Ross and Ventriello are experienced storytellers who know successful brands each have a memorable story. A PitchIt DDS pitch deck will tell the story of your business or technology solution in an unforgettable way, they state.
For more information about PitchIt DDS visit https://v-d-t.com/new-pitch-deck-services or contact Mark Ross at Mark@RossCommGrp.com.