Professional Protector Plan Debuts Brand and New Website

Insurance program Professional Protector Plan for Dentists® (PPP) has launched a new brand and website to help better connect dental professionals with the tools they need to run their dental practice. PPP’s new website aims to be a single stop for clinicians, providing a variety of resources like articles as well as regular updates on products and risk management tools.

“Our website is designed to be more contemporary and user-friendly, with an improved site navigation for our guests,” VP Program Leader of the PPP for Dentists Mike Wensel says in a press release from the company. “We want our dentists to have a positive experience when visiting our site, as illustrated by the enhanced brand design that better represents our company’s values. We are also excited to share our new PPP Pillars of Strength—Prevention, Protection, and Peace of Mind.”

PPP for Dentists offers dental malpractice insurance, and their new website aims to make all of their offerings not only easier to find, but also more modern for optimized navigation. Some of its offerings include insight on employment practices and even a risk management program. The website also incorporates curated pages—“Who Are You?” and “Who We Are” to provide personalized product offerings based on the type of dental practice and vital context on PPP and its members, respectively.