Odne to Launch Priority Access Program for Endodontics

Odne Inc. has announced the appointment of Joe Werner as their new Director of Strategic Accounts. Werner's appointment will coincide with the upcoming American Association of Endodontists (AAE) annual meeting scheduled for April 17-20, 2024, in Los Angeles, California. At this event, Odne is poised to launch its Priority Access Program (PAP) aimed at the endodontic specialist community, according to a press release from the company.

"Joe's dedication to advancing the field of endodontics and his commitment to fostering relationships within the industry align perfectly with Odne Inc.'s mission," Dr Andreas Schmocker, CEO/Founder of Odne Inc, said in the press release. "His extensive background in KOL development underscores his ability to drive strategic initiatives and build influential networks that will contribute to the company's growth and success."

Of particular importance is Werner's understanding of the Dental Service Organizations (DSOs) market, positioning Odne Inc. to navigate this arena in the future. His strategic insights will play a crucial role in shaping Odne's future direction as they continue to expand their reach within the dental industry, per the press release.

PAP is designed to provide selected endodontic specialists with exclusive access to Odne's innovative technology platform for root canal obturation: OdneFill and OdneCure. These products reportedly offeri clinicians unprecedented precision and effectiveness in root canal treatment.

OdneFill, the first FDA-cleared light-curing, injectable endodontic obturation hydrogel, designed for biocompatibility and hydrophilicity. When cured with OdneCure, the company’s micro-laser curing device, OdneFill is said to provide gap-free root canal sealing and ensures long-term obturation success.

"We are thrilled to unveil our innovative Root Preservation Therapy at the AAE annual meeting, marking a significant milestone for Odne Inc.," Holger Essig, GM Global Marketing at Odne Inc said in the press release. "With the majority of Odne's Swiss R&D and Product Management Team present, we are poised to educate the endodontic community on the clinical application of our game-changing technology platform."

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