New Great Gums’ Toothbrushes Feature Patented Bioelectric Technology

GreatGums is launching a pair of toothbrushes in the United States featuring the new company’s patented bioelectric technology. The Great Gums One toothbrush is now available and the Great Gums Clinical Grade toothbrush is available for pre-order.

Utilizing patented bioelectric technology, these toothbrushes are designed to offer superior plaque removal and enhance overall oral health, setting a new standard in oral care.

“The introduction of Great Gums and bioelectric brushing represents a major advancement in oral care technology,” Silvana Barros, DDS, former senior director of clinical innovation at Colgate and an advisor to Great Gums, says in a press release.“Powered by advanced bioelectric effect (BE) technology, its non-invasive design provides a deeper, more thorough removal of debris, even in hard-to-reach areas, helping users maintain healthier gums and teeth with greater ease. This innovation is poised to make daily dental care more efficient, effective, and accessible for all, elevating the standard of oral hygiene.”

BioelectricTechnology

The Great Gums toothbrushes harness bioelectric technology that creates an imperceptible electromagnetic field around the bristles. This field delivers 10 million waves per second to effectively disrupt and remove plaque from teeth, braces, implants, and dentures, areas that are often difficult to reach with traditional toothbrushes, the company states.

The Great Gums launch brings bioelectricity in toothbrushes to America. Great Gums’ Erica Michel told Dental Products Report on Tuesday that over 600,000 bioelectric brushes have been sold in Korea with over 20,000 reviews since 2020. The company has refined, enhanced, and reduced the cost of the brush through 12 versions to develop the Great Gums One Toothbrush for under $30. It has become quite popular in Korea, and the company expects the same reception in the rest of the world. The company plans to feature the toothbrushes at the Greater New York Dental Meeting in early December.

What Makes This Different?

Since the invention of the first electric toothbrush 73 years ago, technology has evolved. Oscillating-rotating and sonic brushes rely on mechanical movements—rotating or vibrating at high speeds—to physically scrub away plaque. In contrast, bioelectric brushing cleans through electrical stimulation rather than physical movement, making it gentler and more thorough than traditional electric brushes, according to Great Gums.

2 Versions of the Toothbrush

•Great Gums One: Designed for preventative care, this now-available model is ideal for everyday use to maintain optimal oral hygiene and prevent plaque buildup and cavities. It is available for $29.95, with a 25% discount for qualified dental professionals.

•Great Gums Clinical Grade: Priced at $200 and sold via the dental channel, this model is suited for individuals needing enhanced care, such as those with gum disease or post-dental surgery. This soon-to-be available version is rechargeable and features more powerful bioelectric technology and 3 brush heads for superior plaque removal and improved gum health.

Clinically Tested and Proven

The effectiveness of Great Gums toothbrushes is backed by clinical studies, the company adds. Research shows the bioelectric toothbrushes are 6 times more effective at targeting hard-to-remove plaque compared to ordinary toothbrushes. They also achieve a 67% improvement in cleaning interdental surfaces, a 75% reduction in gum inflammation, and a 59% reduction in bleeding. Details can be found here.

14 Patents So Far

Great Gums’ bioelectric technology is protected by 14 issued patents, underscoring the uniqueness and innovation behind the products. This technology not only cleans better but also promotes healthier gums, reducing the risk of gum disease and other oral health issues, according to Great Gums.

Clinician Partnerships

Great Gums has collaborated with dentists including Drs. Thomas Kang, Nicholas Koogler, Ian Shuman, and Jeremy Ueno. Dr Kang, DDS, has validated the technology in his practice, using it with his patients and leading a dental clinic pilot program to expand the reach of Great Gums’ innovative toothbrushes.

CEO and Co-Founder of Great Gums Mark H Goldstein wants the technology to have a big impact in battling gum disease going forward.

“We are excited to introduce our patented bioelectric toothbrush technology to the dental community,” adds Goldstein, who is Chairman of the Digital Health Hub Foundation. “Our long-term vision is to have our proven and cost-effective bioelectricity embedded in all toothbrushes by 2027, and work with the dental community to make that happen. We want to help our customers prevent plaque buildup and reduce the risk of gum disease. Our clinical data speaks for itself.”

Want to Give It A try?

Great Gums offers a 3-day clean feel guarantee. Dental professionals can receive a free trial toothbrush HERE.

Additional information about Great Gums and the technology behind the Great Gums One and Great Gums Clinical toothbrushes can be found here.