How to excite patients and boost business with a simple whitening system

It's what every dentist hopes for: a practice full of excited patients who are fully engaged in their own care.  DPR recently spoke with Dr. L. Don Wilson of Signature Smile in Huntsville, Ala. to learn how KöR Whitening by Evolve Dental Technologies keeps his patients coming back for more.  

Nothing is more important to the success of any dental practice than happy patients. Any patient asking for teeth whitening expects truly white teeth - anything less will not impress the patient, and that’s bad for our business. I find that when patients get truly white teeth, they always become infatuated with their smile and notice any defects and become more conscious of their overall oral health, so they also accept my recommendations for treatment. I’ve tried virtually every whitening product under the sun, and before KöR Whitening, there just wasn’t anything that consistently created “wow” results and excited patients.  With KöR, I know every single patient  is going to be wildly excited about the results.N

What are KöR Whitening’s best features?

KöR is different than any other whitening system, but it’s very simple to use. The KöR Quickstart Guide walks you through the procedures, the KöR Reference Manual has all the information you could possibly need, while the DVD shows the simple step-by-step method. The cost of KöR is also extremely competitive. In fact, to get the same amount of product from one of the other whitening companies would cost me a lot more.

How has using this product benefited your practice?

KöR has been a huge boost for my practice. Now, I always start my patients out with KöR Whitening because I know that when they see the results they’ll be even more excited about necessary and optional treatment than they were when they first walked into my practice. The type of dentistry I do is really a lot of fun, especially when I can relax and enjoy it.  Now that I know my patients will gain enthusiasm instead of lose it, my stress is gone and I’m having so much fun treating my wonderful patients.

Check out the video below for another clinician's take on KöR Whitening

In your opinion, what are the biggest benefits?

First and foremost, it works.  And the patients don’t have much sensitivity like they do with other systems. In fact, most have no sensitivity whatsoever.

Why would you recommend this product to other dental professionals? 

Well, I actually have recommended KöR to many of my colleagues, and the feedback I get from them is just as enthusiastic as my own. I tell my friends KöR is simple to use, it’s extremely low in sensitivity, it’s priced very competitively, and patients are always absolutely ecstatic over the results every single time. For any dentist who comprehends the value of a practice full of excited patients, KöR is a no-brainer. 

The KöR Whitening Deep Bleaching System is said to ensure optimal whitening with the lowest sensitivity possible. KöR offers whitening systems for every situation and type of patient.

The KöR System is available as a nighttime or daytime at-home-only system, as well as the “full KöR System,” which is at-home whitening followed by in-office whitening. A special protocol for difficult cases, such as tetracycline, is also available. For more information about  KöR Whitening, head to Evolve Dental Technologies website at www.evolvedental.com.

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