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[Sponsored] The company’s Dream Sensor and Open Sensor, as well as its strong support and software, allow clinicians to get the best diagnostic results.
Not to oversimplify matters, but DentiMax Implementation Manager Micah Huish credits much of the company’s success to following some basic principles: produce quality products that are easy to implement in any practice; back them up with support; and get the products into the hands of as many clinicians as possible.
The Arizona-based company that offers digital x-ray sensors and dental practice management software has built a reputation for delivering x-ray sensors that feature incredible detail and capabilities without the high cost of some of the larger companies.
“The proof is…in the pudding. When you see our product and actually get to use it in-house, you’ll find that what we’re stating, what we’re advertising, is true,” Huish explains.
DentiMax’s Dream Sensor has garnered awards and high ratings from the likes of Clinician’s Report and DENTAL ADVISOR, and the company’s newer sensor—the Open Sensor—provides a lower-cost option with great images and the same functionality.
Several practices are using both sensors. Not only is the Open Sensor ideal for hygienists, but the images are of such high quality that most staff members are hard-pressed to notice any differences from the Dream Sensor’s diagnostics, the company says.
“Actually, we do have a lot of practices that use both our sensors,” says Huish, who has worked with DentiMax for 6 years. “The Dream Sensor is a little [more of a] higher-resolution sensor, and because of that, it does produce a little bit higher image [resolution]. [But] the functionality between the sensors we have developed is pretty much the same. So it wouldn’t really matter in most cases. If practices had both [sensors, they would find] they’re interchangeable.”
DentiMax’s digital sensors are designed to deliver extraordinary anatomical details with reduced noise and improved tissue contrast for accurate diagnoses. The sensors have an active imaging area of around 900 mm2, allowing clinicians to capture more teeth in the x-ray. Additionally, the software enables you to tailor the x-ray to be sharper, smoother, lighter, or darker, ensuring you get the perfect image.
Kent Stapley, DMD, receives x-rays from other offices, and in many cases, the imaging is not as good as what his practice gets with its DentiMax sensors. A dentist who practices in the same building uses a competitor’s sensors, and, according to Dr Stapley, the results cannot be compared.
The Benefits of Being Open
Huish works with new customers regularly, talking to practices looking to learn about DentiMax products, setting up and training offices that have purchased sensors and software, and demonstrating the benefits and explaining the free trial programs.
“I do most of the trainings and the demos, and introducing DentiMax to the world is what I do,” Huish explains.
The openness of a sensor is what allows the sensor to function in more software programs, and a lot of software on the market is closed, he says.
“Because our sensor is so open, it pretty much works with any of the mainstream software on the market,” Huish says. “You have Eaglesoft, Schick products, DEXIS products, and Carestream, all the bigger named companies.
“Because our sensors are open, [they’re] going to function as close to how their current sensors work, so there’s very little learning curve. In many cases there is little to no training needed. Offices get compatibility and functionality in one seamless integration.”
Top-Notch Diagnostics
The x-ray sensors have won awards for producing high-resolution images and excellent diagnostics, and the DentiMax support team ensures clinicians get the best results possible.
“What I think is amazing about these sensors, and what we have been told by many doctors, is we have a very high-resolution sensor that can compete with the most expensive sensors…. It’s a very high-quality product,” he adds.
Throw in a strong support team knowledgeable about all the DentiMax products and all the software systems it integrates with, and you get practices that are happy with their everyday results.
“We have a huge team that is very knowledgeable about our products and how everything integrates,” Huish says. “Because our sensors are such open products, our support team is very knowledgeable about many different software [programs], many different products, and how our solutions integrate and function with them.”
DentiMax handles the office set-up process remotely, which allows them to offer quality products at a lower cost than many of their competitors.
“We do everything remotely. That’s part of what allows us to keep the costs as low as possible,” he says. “When we do our installs, we schedule a time to [connect] to their computers, and then we follow instructions from either the practice’s IT [department] or…the office, and we do all the work.”
Huish says practices get set up, installed, and fully functioning, and then the office gets more involved. DentiMax shows them how it works; makes sure they are familiar, comfortable, and happy with how everything is working; and then at that point “they’re off and running and doing their thing.”
“Our products are set up to function like their existing sensors, so there is very little training needed, which is another big selling point of our sensor,” he adds. “It’s really like you’re using your current sensor. You plug it in, and if ours is plugged in, it’s going to work pretty much the same way as if you had the sensor you’ve been using for years plugged in. The trainingis very simple, andthe installation isquick.”
The images can be filtered and adjusted to provide the diagnostics quality each clinician is seeking. Much of what Huish and his team do each day is adjust the image quality to help doctors get the x-ray to look more like how they want it.
Huish adds that the company’s free trial program is so successful because DentiMax products don’t make claims they can’t deliver on.
“If doctors give us a [chance] and try it, a lot of offices end up purchasing our product because we do stand behind [it]. We have an amazing product with an amazing image,” he concludes. “That’s why our trial program has been so successful for us.”